Sep 2024
Driving Success with Digital Marketing Tools
Most businesses and organizations know they need to use digital marketing tools to achieve results. But which tools? How do users determine whether they’re working and how much of a marketing budget should go to digital channels? Explore the fundamentals as well as the forefront of digital marketing in this professional development session for business and organization leaders. Aimclear Vice President Rob Karwath will introduce participants to the latest strategies and tactics in digital advertising, search-engine optimization, conversion-rate optimization and…
Find out more »Women in Leadership Conference
The Duluth Chamber presents the second-annual Women in Leadership Conference, a signature event designed to motivate, inspire and advance female leaders at any stage in their careers. Rooted in storytelling, empowerment and connection, this conference offers attendees the opportunity to hear from "trailblazing local women leaders" as they tell the story of their personal journeys and the key lessons they learned along the way. This event also offers personalized career-development workshops, leadership panels, relevant breakout sessions for any career level…
Find out more »Oct 2024
Moving Business Forward Series: Getting Your Story in the News
Every business or organization has news to share. But how do you approach media — from local TV stations to global industry trade publications — and get “earned media” attention? This professional development session helps business and nonprofit professionals reach wider audiences and amplify their media presence. Aimclear Vice Presidents Rob Karwath and Joe Thornton, two former journalists who have worked in Duluth, will provide strategies and tactics for crafting compelling narratives, building relationships with journalists and leveraging news cycles.…
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