Famed actor Sam Elliott plays the role of Wild West, the new mayor of Quahog on the animated Fox-TV comedy The Family Guy. Adam West played himself as the previous mayor on the show; he died in 2017.

In season 19, episode 7, which aired on Sunday, lead character Peter Griffin mentions to Wild West that his brother Adam has “gone on to a better place.” Wild West quickly cuts in to infer the better place must be Duluth. He extends the thought with, “Beautiful country Duluth. The air moves into your nostrils like a welcome guest.”